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Here’s Why It Could Have Been Worse by Doug Zanger Ad Spending Is Expected to Drop 10% This Year. Here’s Why It Could Have Been Worse by Doug Zanger Ad Spending Is Expected to Drop 10% This Year. Here’s Why It Could Have Been Worse by Doug Zanger Ad Spending Is Expected to Drop 10% This Year. Here’s Why It Could Have Been Worse by Doug Zanger CPG AR Try-On Technology Is No Longer an Alternative in the Beauty Industry by Paul Hiebert Ecommerce DTC Eyeglasses Brands See Spike in Online Sales During Quarantine by Kathryn Lundstrom The Future of Agencies Legacy Agencies Help Startups Gain Footing in a Slippery Industry by Doug Zanger Brand Marketing Climate-Focused Gen Z Is Driving Growth in Online Secondhand Shopping by Kathryn Lundstrom Streaming Is Now More Popular Than Linear on Samsung Smart TVs The majority of TV viewing on the country's largest provider of smart TVs is now done through streaming services instead of linear services. Krispy Kreme and Walmart Declare a Sweet New Partnership Walmart locations nationwide will sell Krispy Kreme products, available in an array of classic and limited seasonal flavors. This Creative Brought a Magical World to Life Using Virtual Reality Crocs Found a Way Back Onto People’s Feet Amid the Pandemic It’s (Mostly) Official: Lego Is the World’s Most Loved Brand The Inside Story of How Astronauts Rang Nasdaq’s Opening Bell From Space Jobs Site Monster Tries to Bring Levity to Mass Unemployment Agencies Adapt to Messaging Demands and Changing Consumer Viewing Habits With a Quiet Approach You’re Sure to See More of, McDonald’s France Advertises Its Reopening Popular Now 1 It’s (Mostly) Official: Lego Is the World’s Most Loved Brand 2 Google’s Ad Revenue Forecast to Drop for the First Time Ever 3 Streaming Is Now the Go-To on Samsung Smart TVs 4 Ad Spending Expected to Drop 10% in 2020. 5 Roku’s Pitch Is All About Flexibility and Automation This Creative Brought a Magical World to Life Using Virtual Reality Crocs Found a Way Back Onto People’s Feet Amid the Pandemic It’s (Mostly) Official: Lego Is the World’s Most Loved Brand The Inside Story of How Astronauts Rang Nasdaq’s Opening Bell From Space Jobs Site Monster Tries to Bring Levity to Mass Unemployment Agencies Adapt to Messaging Demands and Changing Consumer Viewing Habits With a Quiet Approach You’re Sure to See More of, McDonald’s France Advertises Its Reopening Adapting to Crisis Read more > As Masks Become Political, Vistaprint’s Ad Celebrates Them as Signs of Love and Solidarity by T.L. Stanley With a Quiet Approach You’re Sure to See More of, McDonald’s France Advertises Its Reopening by Sara Spary UK Energy Drink DRGN Pokes Fun at Boris Johnson’s Less-Than-Clear Quarantine Guidance by Sara Spary Facebook Extends Its Blood Donations Feature to More Countries by David Cohen This Week's Issue The hottest topics from the newest Adweek The hottest topics from the newest Adweek Diversity & Inclusion Adweek Pride Stars Celebrates 15 LGBTQ Leaders in Sports, Media, Marketing and Culture by Adweek Staff NewFronts Ahead of Postponed NewFronts, Industry Leaders Talk Virtual Format, Adapting to Covid-19 by Jason Lynch NewFronts As Publishers Field Controversies, Advertisers Reevaluate Spending Opportunities by Sara Jerde Data Points Infographic: What Images People Are Searching for During Quarantine by Nicole Ortiz Adweek Podcasts The latest episodes from Adweek See more > The latest episodes from Adweek Adweek Podcast: Pride Stars and Problematic Brands by Ko Im Adweek Radio: This You? by Joshua Rios Podcast: How to Take Radical D&I Action in the Advertising Industry by Ko Im In Times of Crisis, Gen Z Urges ‘Be a Brand, Not Our Best Friend’ by Nick Gardner In Case You Missed It Get caught up on all of the informative, inspiring and interesting reads Get caught up on all of the informative, inspiring and interesting reads How S#it Works Here’s How the IAB’s NewFronts Work by Chris Ariens Programmatic 2020 Adweek Readers’ Choice: Best of Tech Partner Awards Finalists Poll Social Pro Daily Facebook Audience Network: Apps Using Bidding Up 7x From 2019 by David Cohen Diversity & Inclusion Twitter Launches Ads About Racial Inequality in Cities That Have Been Hubs of Protest by David Griner NewFronts Black Creators File Class-Action Lawsuit Against YouTube by Rachel Winicov NewFronts Disney Unifies Ad-Tech Approach With New Advertising Platforms Team by Andrew Blustein Diversity & Inclusion Civil Rights Groups Urge Large Facebook Advertisers to Boycott the Platform in July by David Cohen C-Suite AT&T Chief Brand and Advertising Officer Fiona Carter Exits by Mónica Marie Zorrilla The Institute for Brand Marketing ™ Complimentary interactive courses and live educational experiences to help cultivate the skills to advance in a disruptive marketplace GET STARTED TODAY How Disney Is Preparing for TV’s Seismic Shifts Ahead Agencies Agencies Ad Spending Is Expected to Drop 10% This Year. Here’s Why It Could Have Been Worse by Doug Zanger Leadership & Talent This Creative Brought a Magical World to Life Using Virtual Reality by Minda Smiley Legacy Agencies Help Startups Gain Footing in a Slippery Industry Meet Adweek’s LGBTQ Stars; Previewing the Virtual NewFronts: Monday First Things First This Website Makes It Easier to Buy Anti-Racist Books From Black-owned Bookstores These T-Shirts Honoring Victims of Racist Violence Don’t Make Money for Their Creators This Creative Collective Is Working to Make Juneteenth a National Holiday W+K’s Colleen DeCourcy on Risk, Responsibility and Change View more in Agencies > Brand Marketing Food & Beverage Burger King Offers ‘Autopilot Whopper’ Promo After a Tesla Confused BK Logo for a Stop Sign by T.L. Stanley Brand Marketing The World’s Most Beloved Brand; Google’s Ad Revenue Drop: Tuesday’s First Things First by Jess Zafarris Climate-Focused Gen Z Is Driving Growth in Online Secondhand Shopping Crocs Found a Way Back Onto People’s Feet Amid the Pandemic As Masks Become Political, Vistaprint’s Ad Celebrates Them as Signs of Love and Solidarity Samuel Adams and GLAAD Join Forces to Elevate the Black LGBTQ+ Community Krispy Kreme and Walmart Declare a Sweet New Partnership It’s (Mostly) Official: Lego Is the World’s Most Loved Brand View more in Brand Marketing > Inside the Brand A community for marketers to learn, grow and be inspired A community for marketers to learn, grow and be inspired CBO of WWE Stephanie McMahon on Staying Slightly Ahead of the Curve by Nadine Dietz In Times of Crisis, Gen Z Urges ‘Be a Brand, Not Our Best Friend’ by Nick Gardner A State of Revolt with 14 Powerful Black Leaders by Nadine Dietz Fox News Media CEO on Rising to the C-Suite and the Power of Co...